Lydia Evans
Trustee Recruitment Campaign
In the summer of 2025, I was seeking opportunities in digital marketing to gain hands-on industry experience and develop my understanding of the sector.
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Through the UWE volunteering scheme, I connected with Evolve Music and submitted my CV alongside a poster concept (image below) based on one of their live event campaigns.
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Working alongside the organisation gave me valuable insight into how charity campaigns are developed and delivered, as well as a deeper understanding of how non-profit organisations operate strategically and creatively.
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As part of this collaboration, I presented a range of campaign ideas and design concepts. The final selected outcome, shown below, was professionally distributed as printed posters at their events to support trustee recruitment and audience engagement.